About Lazer Lamps
Since it was founded in 2010, British manufacturer Lazer Lamps Ltd has been at the forefront of LED technology, bringing world class technology to its customers, and in the process setting the standard in automotive auxiliary lighting solutions. Combining competition beating performance with automotive quality standards, Lazer products are now recognised as leaders in their field.
Proudly manufacturing products in the UK, Lazer has introduced market leading products driven by company Director Ben Russell-Smith, who has been working at the forefront of vehicle lighting design since 2002, managing exterior lighting projects at Nissans European Technical Centre, and at Ford of Europe.
"We set out to be the leaders in automotive lighting and it’s clear now that
our products have delivered just that. Time and time again, our products
deliver weight savings and performance improvement over other lighting solutions
from leading manufacturers and brand owners."
[Ben Russell-Smith, Director]
The UK factory handles all aspects of the build, from surface mount of components on to the boards, through to assembly of the lamps, plus final leak and photometric testing in accordance with UNECE Conformity of Production requirements. Located in Stevenage, UK, the 27,000 square foot facility is ISO9001 and centrally positioned within a hub of high technology businesses from Automotive all the way through to the Defence and Space industries. Lazer will always remain at the forefront of emerging technologies and production methods to ensure that performance, quality and reliability is in-built.
"You can’t take chances with product quality, it needs to be designed in from the start,
backed up by extensive testing. That’s how we’re able to offer our customers a 5 year warranty
on all of our products; these lights are built tough for track / rally / rallyraid / off-road race events."
[Ben Russell-Smith, Director]
From the beginning the motorsport market has been quick to adopt Lazer products, with some of the biggest names in racing using the lights from an early stage. In the first year of production, the Lazer products had been nominated for three awards within the field of international motorsport, including ‘Most Innovative New Motorsport product 2012’.
Aston Martin started to use the Lazer lights on their factory race cars from early 2013, while at the Barcelona 24 hour race later that season, a large proportion of the field were running the Lazer lights. Further testament to the performance of the products came when one of the most successful rally & race car builders “M-Sport” replaced 4x PIAA HID spot lights with two Lazer units. With cars travelling at upwards of 160kmh on gravel roads, there can be no compromise on lighting, while the reduced number of lamps delivered weight and aerodynamic improvements. Subsequent to that, high profile success from teams running Lazer products in such gruelling competitions as the Dakar, were a real tribute to the performance of the British made products.
Success on the track has helped give the brand credibility, which has translated through to confidence for the road buyer who chooses to fit the same products to their vehicles. Development work continues to facilitate the integration of Lazer lighting solutions onto all multitude of vehicles and increasingly Lazer becomes known as much for its mounting solutions as its superior lighting.
With continued product development a priority, and an expanding worldwide distribution network, Lazer Lamps is very much a company with big plans for the future, so watch this space!